Ювелирные новости

wholesale jewelry suppliers The characteristics of colored gemstones: is it a flaw? Or a gift?

Опубликовано в от Король

defect? Why are the cut shapes of the same gemstones different? What is the corresponding relationship between gem quality evaluation and price? and many more. This requires salespersons to answer well. Only in this way can they play a better role in publicity and promotion.

Because many precious natural gems, such as diamonds, рубины, сапфиры, Изумруды, и т. д., are formed in a complex geological environment and gradually evolved after millions, tens of millions, or even hundreds of millions of years of geological processes Therefore, there are often more or less flaws (such as natural inclusions, micro cracks, и т. д.), which are often the most taboo for consumers.

When many consumers see inclusions, microcracks, и т. д.. in a gemstone, they will have questions about whether the gemstone will crack quickly and why these inclusions are included. This requires the salesperson to have sufficient gemstone knowledge and consumers. Communicate and tell consumers that different gems have undergone different formation processes. Although flaws can affect the quality of gems, the prices of gems of different quality are different.

Более того, the natural flaws in gems are the main signs of the natural formation of gems. Its existence proves to people its natural qualities, and it is also a rare “gift” of nature, и так далее.

As long as the salesperson introduces them properly, not only can they leave a deep impression in the minds of consumers, but they can also dispel consumers’ worries when buying such jewelry products.

 

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