In addition, the family life cycle is also a factor that cannot be ignored. At different stages of their lives, everyone will consciously or unconsciously change their attitudes to consumption, consciously or unconsciously, change their desire to obtain certain commodities that meet their needs. The life cycle of the family can help us understand this […]
Category Archives: Jewelry News
Keep your stress level low with the right guarantees. Gearing up for a proposal is a big deal, and you want the ring to be just right. The last thing you need to sweat over is the fine print. No worries—we’ve got you covered. Ask about We pride ourselves on our low prices and high […]
Look at the paperwork. This is a major purchase, so of course you want to know that what you’re buying is authentic, natural and conflict-free. We’ve always sold high-quality, and we wouldn’t have it any other way. The finest quality natural diamonds are always independently certified. Make sure your diamond comes with a grading report […]
Check out fancy-shaped diamonds. Round brilliant diamonds are our most popular, but don’t rule out other shapes. All non-round diamonds are called “fancies.” Fancies can look larger and cost less than a round of similar carat weight. There are: princess, emerald, asscher, cushion, marquise, radiant, oval, pear and heart. Why are rounds more expensive? It’s […]
Consider near-colorless diamonds instead of absolutely colorless. It’s the absence of color that’s actually the most rare and therefore the most expensive. Diamonds at Blue Nile are graded from K (faint color) to D (colorless). For a great value and quality, start your search with a G or H grade (near colorless). Different precious metals […]
Prioritize cut. Cut is the most important of the 4Cs: The better the cut, the more your diamond will sparkle.We offer four cut grades: Good, Very Good, Ideal and Astor Ideal. 67% of our customers choose an ideal cut for maximum sparkle. A poor cut (too shallow or too deep) can make a flawless diamond […]
Master the 4Cs: cut, clarity, color and carat. Understanding the 4Cs is key to getting the most sparkle for your budget. And if you feel overwhelmed, you can always. They’re pros at separating fact from fiction and walking you through every consideration. Tip 3 Think with your eyes. Decide where to spend your money, and […]
Your Diamond-Buying Cheat Sheet Let’s face it. Buying a diamond for an engagement ring or for any milestone jewelry is a big deal. It’s not only a major purchase, it’s also a major decision because you’re trying to get it right—the style, the carat weight, the sparkle! Most customers take about three months to find […]
Ring Guide Shopping for engagement and wedding rings shouldn’t be a mystery. We work hard to simplify the buying process, empower and educate our customers and, ultimately help them make a purchase they will cherish for a lifetime. Learn all you need to know to find the right rings for you. The right jeweler We […]
Care Since titanium is a natural element, it will be affected by harsh chemicals such as chlorine or other cleaning products. We recommend that you remove your jewelry when using chemicals to reduce daily abrasions and prolong the polish. To clean titanium jewelry, use a solution of warm water and detergent-free soap with a soft […]