Зергерлік жаңалықтар

Кейс-стади: JINGING’s Custom Order of 15,000 Men’s Cuban Link Chains for Irish Clients

Жарияланды -дан Kingjy

Кейс-стади: JINGING’s Custom Order of 15,000 Men’s Cuban Link Chains for Irish Clients

Мазмұны

  1. Кіріспе

  2. Understanding the Cuban Link Chain Market

    • Global Demand for Men’s Chains

    • Irish Jewelry Market Trends

  3. Клиенттің фоны: Irish Jewelry Distributor Profile

  4. The Custom Order Specifications

    • Материалдық таңдау (925 Күміс vs. Тот баспайтын болат)

    • Chain Dimensions and Weight Requirements

    • Custom Clasp and Logo Engraving

  5. Manufacturing Process at JINGING

    • CAD Design and Prototyping

    • Quality Control Measures

    • Өндіріс хаттамасы

  6. Қиындықтар мен шешімдер

    • Meeting EU Nickel Compliance Standards

    • Shipping and Customs Considerations

  7. Market Reception and Sales Performance in Ireland

  8. Lessons Learned and Future Opportunities

  9. Қорытынды: Key Takeaways for Bulk Custom Jewelry Orders

1. Кіріспе

-Да 2023, Шоқылау (a leading Chinese jewelry manufacturer) secured a landmark order from an Irish distributor for 15,000 custom men’s Cuban link chains. This case study examines:

  • Why Cuban chains are increasingly popular in Europe

  • How JINGING met the client’s specifications

  • The challenges of large-scale international jewelry production

  • The business impact of this successful collaboration

2. Understanding the Cuban Link Chain Market

Global Demand for Men’s Chains

  • Cuban links dominate 60% of men’s chain sales (Grand View Research 2023)

  • Key markets: North America, Western Europe, Middle East

  • Popular materials: 925 күміс (premium), Тот баспайтын болат (бюджет), алтын (салтанат)

Irish Jewelry Market Trends

  • €280 million annual jewelry sales (Irish Central Statistics Office)

  • Growing preference for masculine, statement chains among 18-35 demographic

  • 925 silver outperforms gold due to affordability and tarnish resistance

3. Клиенттің фоны: Irish Distributor Profile

  • Қалайша 2012 in Dublin

  • Specializes in men’s fashion accessories

  • Previously sourced from Turkey and Italy before switching to Chinese manufacturers

  • Key requirements:

    • EU nickel-compliance certification

    • 3-5mm thickness range

    • Custom branded packaging

4. The Custom Order Specifications

Материалдық таңдау

After testing samples, the client chose:

  • 925 Күміс құйындысы (12,000 қондырғылары)

    • 3мм, 5мм, and 7mm widths

    • Rhodium plating option for anti-tarnish

  • Тот баспайтын болат (3,000 қондырғылары)

    • 316L surgical-grade steel

    • PVD black coating variant

Chain Specifications

Parameter Silver Chains Steel Chains
Ұзындық 20-24 дюйм 18-22 дюйм
Салмақ 25-40ж 30-50ж
ҚБ түрі Lobster clasp Көктемгі сақина
Markings “925” + client logo Laser-etched serial numbers

Custom Branding Elements

  • Engraved tags with Celtic knot motif

  • Бархат дорбалары with recycled packaging

5. Manufacturing Process at JINGING

Адымдау 1: CAD дизайны & Прототиптеу

  • 3D-printed prototypes approved within 2 апта

  • Client requested thicker links after initial sampling

Адымдау 2: Production Workflow

  1. Металл құю (lost-wax method for silver)

  2. Machine-linking assembly

  3. Жылтырату & quality inspection

  4. Лазерлік гравюра

  5. Соңғы ультрадыбыстық тазалау

Quality Control Measures

  • XRF тестілеу for metal purity

  • Тұз бүріккіш сынағы for corrosion resistance

  • Weight tolerance ±0.5g

Өндіріс хаттамасы

Фаза Duration
Прототиптеу 14 күн күн
Жаппай өндіріс 45 күн күн
Shipping to Ireland 12 күн күн (DDP terms)

6. Қиындықтар мен шешімдер

Шақыру 1: EU Nickel Compliance

  • Шешім: Used nickel-free soldering and provided SGS reports

Шақыру 2: Customs Delays

  • Шешім: Pre-cleared through Dublin Airport’s FAST system

Шақыру 3: Weight Consistency

  • Шешім: Орындалды automated sorting scales

7. Market Reception in Ireland

  • Сатылған 8,000 units in first 3 айлар

  • Retail price range: €89-€220

  • Best-selling variant: 5mm rhodium-plated silver

8. Сабақ алды

✔ Bulk orders require longer lead times for quality assurance
✔ European clients prioritize certification over price
✔ Custom branding adds 15-20% бағалау

9. Қорытынды

Осы 15,000-chain order established JINGING as a trusted partner for European jewelry distributors. Key success factors included:

  1. Material expertise in both silver and steel

  2. Flexibility in custom branding

  3. Strict compliance with EU regulations

For businesses considering large custom orders:

“Partner with manufacturers who understand regional market preferences and regulatory requirements.”